Worldwide Cancer Research (WCR) Film The Meeting by The Union

The Meeting

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Industry Against Cancer
Media Film
Market United Kingdom
Agency The Union
Creative Director Michael Hart
Art Director Andrew Muenchow
Copywriter Michael Hart
Released January 2018

Credits & Description

Category: Health
Media: Content
Brand: Worldwide Cancer Research
Agency: The Union
Geo: United Kingdom
Advertising Agency: The Union, Edinburgh, Scotland
Creative Director / Copywriter: Michael Hart
Art Director: Andrew Muenchow
Photographer / DoP / Editor: Hamish Campbell
Published: January 2018
After all, it's not very often that you get the opportunity to tell a truly uplifting story. This film for Worldwide Cancer Research chronicles the very moment Sandy Tansley, a cancer survivor, meets Professor Steve Jackson, the scientist who was instrumental in the creation of olaparib, the breakthrough drug that saved her life. It was both a privilege to meet these two inspiring individuals and watch a remarkable event unfold right in front of us.