Yell Film HAIRCUT by 2am Films, AMV BBDO London

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HAIRCUT

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Industry Publishing, streaming & media, Yellow Pages & Directories
Media Film
Market United Kingdom
Agency 2am Films
Agency AMV BBDO London
Released August 2003

Awards

Eurobest 2003
Tv/Cinema Commercial Public Services Silver

Credits & Description

Unbeknownst to her mother, James decides that his 6 year old niece doesn't need a hairdresser, he himself can cut her hair. Niece's mother returns to see the horrible results, while James pretends that a hairdresser has done the damage. A quick flick through Yellow Pages and he finds a hairdresser to corroborate his story.
We then see niece's mother watching James from the car outside the hairdresser. Inside James is explaining his predicament to the hairdresser. By doing this at the top of his voice, with lots of pointing and waving, he gives his sister the impression that he is really telling them off for their poor haircutting skills.
James concludes his diatribe by yelling at them that they are "very, very nice PEOPLE!"
Title "Haircut"
Agency Abbott Mead Vickers BBDO
City London
Production Company: 2am Films
Advertiser The Yell Group
Brand Name Yell.com
Product Name Yellow Pages
Business Sector Online Directories
Date of First Publication 3/24/2003
Market United Kingdom
Country of Production United Kingdom
Language English
Type Television
Creative Director Peter Souter
Art Director Andy McKay
Copywriter Mary Wear
Director Paul Goldman
Producer Lucinda Wallop
Lighting Director / Lighting Jess Hall
Agency Producer Trish Russell
Account Supervisor Cecile Beaufils
Editor Adam Spivey
Sound Design Company Wave
Advertiser's Supervisor John Hayward