YMCA Film WHERE DID COMMUNITY GO? by Station X Vancouver

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Industry Sports and Health Clubs, Gyms
Media Film
Market Canada
Agency Station X Vancouver
Production Head Gear Animation
Director Isaac King
Creative Director Paul Little
Art Director John Williamson
Copywriter Mia Thomsett
Producer Kathryn Rawson
Released March 2010

Credits & Description

Category: Internet Film
Advertiser: YMCA
Product/Service: YMCA
Production Company: HEAD GEAR ANIMATION, Toronto, CANADA
Date of First Appearance: Mar 29 2010
Creative Director: Paul Little
Copywriter: Mia Thomsett
Art Director: John Williamson
Agency Producer: Jen Mete/Catharine Chesterman
Producer: Kathryn Rawson
Director: Isaac King
Sound Design/Arrangement: Wave
Music: Apollo Studios

English Description
In today’s disjointed, technology-driven world, the YMCA is needed more than ever. Obesity is up, internet usage is way up, and participation in sports is way down. This video suggests the YMCA as the antidote to our modern-day societal ills.