Layton's Mystery Journey Fernsehen und Film Katrielle and the Millionaires' Conspiracy Mistress

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Katrielle and the Millionaires' Conspiracy

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Branche Online Game, Mobile applications
Medien Fernsehen und Film
Markt Vereinigte Staaten
Agentur Mistress
Chief Creative Officer Jae Chael Hong
Executive Creative Director Damien Eley
Art Director Chad Tomlinson
Creative Adam Wagner, Liz Levine
Produktionsagentur Bastard
Veröffentlicht Juli 2017

Kredite und Beschreibung

This puzzle-solving ramster was created by independent L.A. advertising agency Mistress in less than three weeks to promote the New Layton Series Mystery Game.
Agency: Mistress
Executive Creative Director, Partner: Damien Eley
Strategist, Partner: Christian Jacobson
Executive Director of Integrated Brand Management: Victoria Edwards
Creatives: Adam Wagner & Liz Levine
Sr. Brand Manager: Kylie Wu
Project Manager: Berna Dikicioglu
Director of Production: Dave Horowitz

Production Credits
Production Company: Bastard Productions
Producer: Jack Zegarski
DOP: Evan Papageorgiou
1st Camera Assistant: Seth Gallagher
Gaffer: Patrick Walter
DIT: Daniel Woiwode
VTR: Claude Shires
Production Manager: Maria Thompkins
Leadman/Art Director: Chad Tomlinson
Art PA: Nick Delgado
Wardrobe: Anna Su
Hair/Nails: Sreynin Peng
Key PA: Taz Luke
PA: Kim Vorse
PA: Joel Seidl
PA: David Herrera
PA: Sean Pritchett
VFX: Wolverine
VFX Supervisor: Chuck Dulin
CGI/Animation: Puppetar
Chief Creative Officer: Jae Chael Hong
Producer: Scott Coulter
Color/Finishing: Unreel Media
Mix/Sound Design: Lime Studios
Music Composition: Ari Balouzian
Talent: Ashlynn Yennie
The “Layton” mystery game series from Level 5 Abby has been enthralling and perplexing fans for almost a decade on Nintendo 3DS. But to launch the first game in the series ever to be available on mobile devices, Mistress realized that Level 5 Abby had to do something big… or, rather, something small.
In its newest ad, Mistress created an adorably sneaky, puzzle-solving hamster to play the role of the protagonist. The production wasn’t easy, requiring live-action, 3D animation and special effects, which typically take months from concept to production. However, with the launch of the game around the corner, Mistress teamed up with SF/Seoul-based Puppetar to create to complete the entire spot in just 3 weeks.
The spot will be released globally in over 4 languages, with placements both on television and online. It lands amidst a broader social media campaign created by Mistress that has reignited fans’ passions about the series leading up to the game’s release.