Subway £3 Lunch Biscuit Filmworks, McCann London für Subway

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Subway £3 Lunch

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Branche Schnellimbiss
Medien Fernsehen und Film
Markt Vereinigtes Königreich
Agentur Biscuit Filmworks
Agentur McCann London
Veröffentlicht Juli 2016

Kredite und Beschreibung

Subway is promoting its popular Subway £3 Lunch range with a new TV campaign breaking on Wednesday, July 6th.
The TV ad, created by McCann London, shows a young man nervously trying to woo a girl as she decides what to order at a Subway store. He spots a poster advertising the Subway £3 Lunch and uses this to help steer her into making a choice - saving money, treating her to a great lunch and of course making an impression, all at the same time.
The ad is the latest iteration in the brand’s new 'Keep Discovering’ platform, which launched last month. It will run across TV, VOD, OOH and Newslink Radio, as well as across Subway's social media channels.
The seven permanent Subs now available as part of the £3 Lunch range are the Italian BMT, Big Beef Melt, Spicy Italian, Turkey Breast, Ham, Turkey Breast & Ham, and Veggie Delight.
Title: Date
Client: Subway
Clients Roger Lord Dan Kohler
Executive creative directors Rob Doubal Laurence Thomson
Creative Directors Alexei Berwitz Rob Webster Jean-Laurent Py
Copywriter Matt Searle Jean-Laurent Py
Art-Director Anthony-Daniel Montagne Milan Desai
Head of Integrated Production Sergio Lopez
Executive Producer Sophie Chapman-Andrews
Agency Producer Lois Newcombe
Business Affairs Executive Producer Melita Watt
Business Affairs Manager Lizzie Carter
Planners Nathaniel Hill Matt Saunders
Client Service Director Julie McNiff
Business Lead Jason McNamee
Account Director Alba Berdala
Account Manager Francois d'Espagnac
Media Agency Mediacom
Media Planner Dan Sear
Production Company Biscuit Filmworks UK
Executive Producer Orlando Wood
Producer Fran Thompson
Director Michael Downing
DOP Nanu Segal Richard Mott
Editing company Craft
Post-production The Mill
Sound Studio Craft
Soundtrack/composer via Frukt
Simply (‘Because You’re Beautiful) Rose Jackson/Michiel Marsman @ Sizzer Amsterdam