Transport Accident Commission (TAC) Fernsehen und Film Vehicle safety Clemenger BBDO Melbourne

Vehicle safety

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Branche Traffic safety (en)
Medien Fernsehen und Film
Markt Australien
Agentur Clemenger BBDO Melbourne
Veröffentlicht Juli 2014

Kredite und Beschreibung

The Transport Accident Commission (TAC) and Clemenger BBDO Melbourne have launched a new campaign, to save Victorian lives, featuring new vehicle safety technology that automatically applies the brakes when a collision is imminent. Auto Emergency Braking (AEB), already a standard feature on more than 50 car models available in Victorian showrooms, has the potential to significantly reduce the number and severity of rear-end collisions, ultimately reducing road trauma in the Victorian community.
Category: Automotive
Client: TAC
Agency: BBDO, Melbourne
Country: Australia