Forbidden, 2 The Smarts Sofia für Smoke Free Life

Forbidden, 2

In die Sammlung hinzufügen
Notiz hinzufügen
Branche Anti-smoking (en)
Medien Druckwerk, Zeitschriften und Zeitungen
Markt Bulgarien
Agentur The Smarts Sofia
Creative Director Radoslav Bimbalov, Bogdan Russev
Art Director Pavlina Boneva
Designer Natalia Nikolova
Photographer Vassil Karkelanov
Produktionsagentur SHOOT!
Veröffentlicht Februar 2017

Kredite und Beschreibung

Category: Public Interest, NGO
Media: Print
Brand: Smoke Free Life
Agency: the Smarts
Geo: Bulgaria
Advertising Agency: The Smarts, Sofia, Bulgaria
Creative Directors: Bogdan Russev, Radoslav Bimbalov
Art Director: Pavlina Boneva
Designer: Natalia Nikolova
Photographer: Vassil Karkelanov
Production: Shoot!
Published: February 2017
Description: Advertising sells, we all know that. So tobacco ads on the streets sell cigarettes to everybody out there, including people under 18 y.o. And this must be kind of illegal, right? So here comes a simple question: forbid children to see the ads or remove the ads? Bulgaria is one of the last European countries where outdoor advertising of cigarettes is not forbidden. The campaign aims to make the authorities change the law.
Advertising of cigarettes is selling kids cigarettes. Forbid them to see it or forbid it to exist?