GOTOGETHER [video] VML Kansas City für Kashi

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In die Sammlung hinzufügen
Notiz hinzufügen
Branche Getreideflockengerichte
Medien Fernsehen und Film, Digital, im Off
Markt Vereinigte Staaten
Agentur VML Kansas City
Veröffentlicht April 2016

Kredite und Beschreibung

Brand: Kashi
Category: Confectionery, Snacks
Creative Agency: VML
Executive Creative Director, John Godsey
Group Creative Director, Alli Pierce
Creative Director, Ryan Simonet
Creative Director, Betsy Jemas
Senior Art Director, Joshua Eithun
Art Director, Mars Denton
Senior Producer, Ethan Downing
Kashi enlists noted composer Diego Stocco, who uses environmental elements to create beautiful music, for its new GOTOGETHER campaign. In other words, Stocco creates “plant-powered music." The ad uses the juxtaposition between lifestyle activities and the sounds the ingredients make, mixing ingredient imagery in motion with lifestyle shots – perfectly depicting the harmony between GOLEAN and living a radiant life.