IKEA Frakta Balenciaga Acne Stockholm für IKEA

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IKEA Frakta Balenciaga

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Branche Container und Tüten, Warenhäuser
Medien Druckwerk, Zeitschriften und Zeitungen, Digital
Markt Schweden
Agentur Acne Stockholm
Creative Director Johan Holmgren
Creative Tiago Pinho, David Aronson, Isaac Bonnier, Joel Lindblad
Photographer Anders Kylberg
Veröffentlicht April 2017

Kredite und Beschreibung

IKEA's tongue in cheek response to Balenciaga's blue bag.It's not everyday you hear about a world-renowned fashion house copying the design of a blue plastic bag. So when Balenciaga did just that, IKEA put together a swift response giving customers some "tips"on how to know that their FRAKTA blue bag is the real deal. So if you by any chance happen to pick up a blue $2,145 designer bag instead of its rustling $0.99 source of inspiration by accident don't claim that you weren't informed.
Media: Print/ Interactive
Category: Home appliances & furnishings
Client: Ikea
Agency: Acne
Production: Acne
Country: Sweden
Client: Morten Kjaer
Creative Director: Johan Holmgren
Creative: Tiago Pinho
Creative: Isaac Bonnier
Creative: Joel Lindblad
Creative: David Aronson
Photographer: Anders Kylberg