Paper clip DDB Berlin für Volkswagen

Paper clip

In die Sammlung hinzufügen
Notiz hinzufügen
Branche Autos
Medien Druckwerk, Zeitschriften und Zeitungen
Markt Deutschland
Agentur DDB Berlin
Executive Creative Director Gabriel Mattar
Creative Director Ricardo Wolff
Art Director Jose Gomes
Copywriter Pedro Lourenço
Designer Nadine Kunst
Photographer Zé Anderson
Veröffentlicht Mai 2017

Belohnungen

Clio awards 2017
Print Technique Product/Service: Copywriting Bronze

Kredite und Beschreibung

The great majority of us are not as adventurous and well-traveled as we might think we are. In fact, if we think about it, we are surrounded by ordinary objects that have traveled way more than us.Based on this insight, DDB , Berlin created a series of print ads that tell the exciting stories of a paper clip, a disposable lighter, a coin, and a pencil, in a way that pokes fun at our own sedentary lives.
Media: Print
Category: Automotive
Client: Volkswagen
Agency: DDB Berlin
Country: Germany
Chief Creative Director: Myles Lord
Executive Creative Director: gabriel mattar
Creative Director: Ricardo Wolff
Art Director: Jose Gomes
Copywriter: Pedro Lourenco
Photographer: Zé Anderson
Designer: Nadine Kunst