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Mercedes-Benz is an iconic brand of an automobile manufacturer. A subsidiary of the German Company Daimler AG. The German Automobile Company is known to manufacture luxury automobiles, buses, coaches, and trucks. Headquartered in Stuttgart, Baden-Württemberg, Germany. Mercedes-Benz brand is loved by many because it had maintained a reputation for its class, quality, and durability. Mercedes-Benz brand price $26 billion in 2016 according to Forbes.


History of Mercedes-Benz


Mercedes-Benz was founded on June 28, 1926, by Karl Benz and Gottlieb Daimler. Mercedes-Benz gives credit to Karl Benz's for creating the first gasoline-powered car, the Benz Patent Motorwagen. The company name was incorporated in January 1886. Next year Gottlieb Daimler and Wilhelm Maybach transformed the stagecoach by adding a gasoline engine and the first of Mercedes vehicle was distributed for sale in 1901 by Daimler Motoren Gesellschaft.

Mercedes-Benz was a pioneer of many safety and high-tech innovations common in another car brands. Mercedes-Benz is a well known and standard automotive brand in the world, it has stood the test of time and is the oldest Vehicle in existence.


Advertising and Interesting facts


Mercedes is undoubtedly one of the best in advertising and TV commercials. Ace matrix announced that Mercedes-Benz is the best efficient distributor and marketer of Luxury brands in 2015.

The logo entered into the market on August 16th, 1929.

The corporate slogan for Mercedes-Benz "The Best or Nothing" promises to be at the top in every aspect of its automobile, this includes development, performance, design, safety and environment. Mercedes’ TriStar logo symbolizes the companies significant influence over land, sea, and air and ever since it has become a symbol of class and quality.

A Mercedes-Benz interactive advertising Campaign titled "Value" received a bronze award. Mercedes-Benz earned top honors at the 4th Annual International Automotive Advertising Awards (IAAA) in Detroit, Mich., on January 6, 1999, with two gold awards and one bronze award for its corporate Web projects. Major contenders of Mercedes-Benz are BMW and Audi. Mercedes-Benz had a total revenue of $105.8 billion in 2016.

Mercedes-Benz is a sponsorship partner to the Germany National teams, Bundesliga club VfB Stuttgart and offers rights to name their stadium "Mercedes-Benz Arena. Google has teamed up with Mercedes-Benz to provide voice control of specific parts of automobile maintenance and security via Google Home. Constant growth for the past seven years placed Mercedes-Benz back in the top spot among expensive car products in 2016.

Mercedes-Benz has a range of product from A class as the MPV class of vehicles. The C, CL, CLS and E class are dedicated to high profile individuals. B class is a sports-toured class, and G class is for cross country vehicles. The GLK, GL and M class in Mercedes are Sports Utility Vehicles. The SL, SLK and SLS class are the best of all their product. This Company also engages in the manufacture of Formula one cars and McLaren as well.