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New York Festivals Awards 2018

Der Typ der Belohnung: Advertising Awards

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New York Festivals International Advertising Awards® honors advertising excellence through 20 competitions in all media from 80+ countries and represents the full spectrum of today’s advertising communications: Activation/Engagement, Audio, Avant-Garde/Innovation, Branded Entertainment, Creative Marketing Effectiveness, Design, Digital, Direct & Collateral, Film & Film Craft, Integrated Media Campaign, Media, Mobile, Outdoor /Out of Home, Package & Product Design, Print, Public & Media Relations, Public Service Announcements, Sports and Student.

With 400+ jury members representing 75+ countries, NYF International Advertising Awards has the largest, most creative international jury and judging system in the world.

The Grand Jury, conducted online, evaluates all entries to determine the Finalists. The Finalists are then judged by the Executive Jury, known as the "Dream Team" - an exclusive group of prominent worldwide Chief Creative Officers from the world's top advertising agencies. This elite group comes together for five days of live judging to determine the 3rd, 2nd, and 1st Place Winners, the Grand Winners, as well as the one entry worthy of being named the Best of Show.

The 2018 New York Show℠ will be held at the renowned Jazz at Lincoln Center’s Frederick P. Rose Hall in New York City.


Winners Announced

Full Results Coming Soon!


Special Awards:

Global Agency Network of the Year - MCCANN WORLDGROUP

Global Brand of the Tear - Procter & Gamble

Independent Agency of the Year - Jung Von Matt

Film Production Company of the Year - Ratting Stick

North America Regional Agency of the Year - McCan New York

South America Regional Agency of the Year - ALMAPPBBDO

Europe Regional Agency of the Year - Jung Von Matt

APAC Regional Agency of the Year - Cheil Hong Kong

MENA Regional Agency of the Year - FP7/ CAI







New York Festivals Awards 2018 Bronze winners

Kids Dreams

In die Sammlung hinzufügen
Notiz hinzufügen
Branche Autos
Medien Fernsehen und Film
Markt Deutschland
Agentur Grabarz & Partner Hamburg
Chief Creative Officer Ralf Heuel
Creative Director Matthias Preuss, Jakob Eckstein
Produktionsagentur Anorak Film
Director Sebastian Strasser
Veröffentlicht Dezember 2017


Lions Communication 2018
Film Lions TV / Cinema > Automotive Silver Lion

Kredite und Beschreibung

Category: Automotive
Brand: Volkswagen
Media: Film
Country: Germany
Advertising Agency: Grabarz & Partner, Hamburg, Germany
Chief Creative Officer: Ralf Heuel
Managing Partner: Reinhard Patzschke
Group Creative Director: Tobias Ahrens
Creative Directors: Matthias Preuss, Jakob Eckstein
Account Management: Angela Jäger, Jan Isterling
Strategy: Oliver Waldmann
Agency Producers: Judith Uhrlau, Anka Gerbes
Production: ANORAK Film
Producers: Tobias Steinhauser, Christiane Dressler
Director: Sebastian Strasser
DoP: Jeremy Rouse
Post Production: NHB / Hamburg
Telecine: Julien von Schultzendorff / NHB, Adam Scott / The Mill / London
Editors: Yvonne Stroemer / NHB, Paul Hardcastle / Trim Editing
Audio Production: Studio Funk
Sound Engineer: Christoph Weische
Sound Design: Cam Ballantyne / Beatworms
Music: Supreme Music / Negotiations
Composer: Gordon Lightfood
Published: December, 2017
Many children dream of cars. Not every one dreams of a Volkswagen. Fortunately we think of them all when building a Volkswagen.
Entry Summary
Porsche, Lamborghini, DeLorean – all over the world children dream of these cars. But there is more to it than that: as soon as children see these cars in reality, they get instantly lost in thought, staring at their dream car – without realising anything around them.

Brief Explanation
The TVC shows different children who long for their dream car. Whether in a garage, a shop window or on the street. This goes so far that one little boy, following his dream car, walks absent-mindedly into the street, directly in front of our hero car. Fortunately, it breaks automatically, thanks to the innovative driver assist systems, and leaves the little boy to day dream in safety.