Stacy's Stands With You, 1 Goodby Silverstein & Partners San Francisco para Stacy's Pita

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Stacy's Stands With You, 1

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Sector Snacks (en)
Media Design & Branding
Mercado Estados Unidos
Agencia Goodby Silverstein & Partners San Francisco
Chief Creative Officer Margaret Johnson
Associate Creative Director Kristin Graham
Creative Director Jeff Gillette
Art Director Ryan Tovani
Copywriter Caroline Cappelli
Publicado marzo 2017

Creditos y descripciones

Category: Confectionery, Snacks
Media: Design
Brand: Stacy's Pita
Agency: Goodby Silverstein & Partners
Geo: United States
Advertising Agency: Goodby Silverstein & Partners, USA
Co-Chairmen: Jeff Goodby, Rich Silverstein
Chief Creative Officer: Margaret Johnson
Creative Director: Jeff Gillette
Associate Creative Director: Kristin Graham
Copywriter: Caroline Cappelli
Art Director: Ryan Tovani
Designer: Maria Vaquero
Director Of Broadcast Production: Tod Puckett
Executive Broadcast Producer: Hilary Coate
Director Of Production: Margaret Brett-Kearns
Executive Interactive Producer: Tena Goy
Interactive Producer: Severin Sauliere
Sr. Art & Print Producer: Noah Dasho
Strategy Director: Ralph Paone
Director Of Communications: Meredith Vellines
Managing Partner: Brian Mcpherson
Group Account Director: Meredith Williams
Account Director: Katie Lancaster
Account Manager: Evan Rowley
Assistant Account Manager: Priya Singh
Community Manager: Kristine Ciardello
Director Of Business Affairs: Judy Ybarra
Business Affairs Manager: Heidi Killeen
Business Affairs Manager: Chrissy Shearer
Business Affairs Coordinator: Ashley Eisenman
Bag Production Company: Colorbar / Laser Custom Design
Principal: Douglas Huynh
Principal: Stephen Cross
Website Production Company: Iuqo
Published: March 2017
Description: Stacy's Pita Chips honors women during women's history month with on-pack historic signs. Limited-edition bags drive donations to non-profit step up, include snapchat snapcodes to enable people to get involved. Inspired by the artwork and signs from pivotal moments throughout history, the bags will be available for a limited time to consumers who register at starting March 8, 2017. For each consumer registration while supplies last, the Stacy's brand will make a $10 donation to Step Up to support critical work mentoring young women and helping them become confident, career-focused and prepared to achieve their full potential in business and in life.