Break Free Filmakademie Baden-Württemberg para Adidas

Break Free

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Sector Ropa de deporte
Media Publicidad en TV y cine
Mercado Alemania
Agencia Filmakademie Baden-Württemberg
Creative Director Eugen Merher
Art Director Eugen Merher
Copywriter Eugen Merher
Publicado diciembre 2016

Premios

New York Festivals 2017
Student Work - All Media Use Of Medium: Film Second Prize Award
Student Work - All Media Craft: Original Music Third Prize Award

Creditos y descripciones

Category: Fashion
Media: Film
Brand: Adidas
Agency: Filmakademie Baden-Württemberg
Geo: Germany
Advertising Agency: Filmakademie Baden-Württemberg, Germany
Creative Director: Eugen Merher
Art Director: Eugen Merher
Copywriter: Eugen Merher
Photographer: Mortimer Hochberg
Cast: Jens Weisser, Herman Van Ulzen, Anja Karmanski, Hiltrud Hauschke, Daniel Hubertus
Director / Script: Eugen Merher
Producer: Karli Baumann, Karl Heidelbach
Director os Photography: Mortimer Hochberg
Editor: Ernst Lattik
Music: Alexander Wolf David
Sounddesign: Marcus Fass
Sound Recording: David Hill
Production Design: Nora Brockamp, Julian Dieterich
VFX: Tim Markgraf
Make Up: Sandra Untenberger
Production Company: Filmakademie
Published: December 2016
Description: "Break Free" tells the story of 79-year old Karl, a former marathon runner locked up in a lifeless nursing home. One evening he discovers his old running shoes by adidas and decides to take a run in his old marathon outfit. He wants to leave the boredom behind and tries to escape the nursing home, against the will of the nurses. His actions ignite a spark of life in the residents of the home and they support him on his way to freedom.