Intel Digital Heroes of INTEL. Guardians of Right Choices. #WhySettleForLess Publicis Malaysia Petaling Jaya

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Heroes of INTEL. Guardians of Right Choices. #WhySettleForLess

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Sector Ordenadores
Media Digital
Mercado Malasia
Agencia Publicis Malaysia Petaling Jaya
Creative Group Head Zaheer Kaisar
Art Director Chong Chee Ching, Yinlu Chan
Copywriter Adrian Bong
Designer Rick Tan, Wind Sow
Illustrator Liquid Sky
Account manager Waiean Chan
Publicado junio 2015

Creditos y descripciones

Heroes of Intel® is all about educating Malaysians to never settle for less when it comes to computing. Making the right choice is important for everyday productivity, reliability and performance. The game plays a role in depicting the everyday lives of people settling for less until the 4 heroes save the day with Intel® devices. At the end of the day, Heroes of Intel® advocates supremacy in computing – making right choices for maximum productivity, performance and reliability.
Category: Other
Client: INTEL Malaysia
Agency: Publicis Malaysia
Country: Malaysia
Art Director: Chong Chee Ching
Art Director: Yinlu Chan
Copywriter: Adrian Bong
Creative Group Head: zaheer kaisar
Senior Copywriter: Ong Sue Yin
Account Director: Alexander Sin
Head of Digital: Randolph Tan
Social Marketing Manager: Benjamin Foo
Social Marketing Manager: Elie Lam
Designer: Rick Tan
Designer: Wind Sow
Illustrator: Liquid Sky
Account manager: Waiean Chan
Web Development Partner: Raymond Yong
Web Development Partner: Ik Zu Quan
Web Development Partner: Hsien Tzuen Ng