|Sector||Telecomunicaciones, Mobile applications|
|Media||Publicidad en TV y cine, Digital|
Creditos y descripciones
11th April 2017 sees the launch of a groundbreaking mixed-reality app from Gorillaz, which comes ahead of highly anticipated new album 'Humanz', to be released by Parlophone Records on 28th April. Pushing the boundaries of mobile technology, the Gorillaz App will allow fans to immerse themselves in the world of Gorillaz and join Murdoc, 2D, Russel and Noodle at home for the very first time. To celebrate the release of the new album, fans will be invited - via the app to the Humanz House Party, an exclusive worldwide listening event, which will allow fans to hear the new album in full for the first time. The Humanz House Party will be the largest ever geo specific listening experience, bringing people together across 500 locations from Tokyo to Santiago. Developed by Gorillaz and B-Reel with support from Deutsche Telekom, the fully immersive mixed-reality app is a unique blend of real world, AR, VR and 360 environments.