Huggies Publicidad en TV y cine, Digital Discovery Lab

Discovery Lab

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Sector Higiene del bebé
Media Publicidad en TV y cine, Digital
Mercado Corea del Sur
Creative Director Euna Seol
Publicado octubre 2013

Creditos y descripciones

"Baby, what are you up to?" Baby is exploring the world now!
Mom discover what baby can do through the baby's exploration to the world!
Huggies Korea and Postvisual came up with another engaging UGC campaign, Huggies Discovery Lab!Product oriented Youtube platform UGC campaign from Huggies Korea has opened!When moms send their babies movements(exploraion) VOD to Huggies Discovery Lab, moms will be receiving Huggies Lab researcher card which contains researcher discount and Huggies discovery Vod and report(Offline) which contains cute line drawings of baby's discovery with the diaper(primier, Magic pants) recommendation will be delivered to Huggies Discovery Lab Youtube Channel and their home.
Category: Cosmetics & toiletries
Client: Yuhan-Kimberly
Country: Korea, Republic of (South Korea)
Client: Yuhan-Kimberley, Huggies Korea
Brand Manager: Jinhyang Jeong, Minkyung Lyu
Agency: Postvisual, Seoul
Campaign Director: Jeehee Lee
Executive Creative Director: Euna Seol
Creative Director: Euna Seol
Chief Account Executive: Seonghwan Bae
Account Executive: Youngmin Jung, Eunyoung Jun
Digital Conceptor: Yujin Lee, Wooseob Oh, Mira Oh
Digital Designer: Mingyu Lee, Soojung Kim, Minhee Kang, Mina Seo
Programmer, Developer: Wonseok Cho, Seungwook Cheon, Gwanghun Kim
Social Branding: Hyojin Kim, Sangmi Lee
Film Animation: Sungwook Kim, Sihyeon Kim, Sunjung Lee