The box/ La caja Bassat Ogilvy & Mather Madrid para Iberia

The box/ La caja

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Sector Aerolineas
Media Publicidad en TV y cine, Digital
Mercado España
Agencia Bassat Ogilvy & Mather Madrid
Creative Pouline Atencio, Federico Moreno
Client Service Director José Luis Salazar
Agencia de production Antiestatico
Publicado enero 2017

Creditos y descripciones

Advertising Agency: Ogilvy & Mather, Madrid, Spain Anunciante: Iberia Airlines
General Creative Director: Paulo Areas Creative Director: Pablo Cachón
Creatives: Pouline Atencio, Federico Moreno, Felipe Braz Costa, Olimpia Muñoz
Client Service Director: José Luis Salazar
Account Director: Jaime Aróstegui
Account Executive: Carla Añón
Producer: Javier Bores
Head of Marketing Communications, Brand and Sponsorship: Gemma Juncá
Marketing Coordinator: Sophie Deslandes, Elena Valero
Production Company: Antiestático
Director: Juana Macías
Director of photography: Juana Jiménez
Published: January 2017
Description: “The Box” it’s a moving story about a family spending Christmas at grandpa’s place. A very special grandfather, who keeps his most precious travel memories in a wooden box. Memories that he recalls along with his grandchildren, telling them amazing stories about his journeys, on Christmas day. This simple and charming story shows us how traveling is one gift you’ll never forget.