The Alzheimer Foundation Thailand Publicidad en TV y cine, Digital MEMO_o_ke Dentsu One Bangkok

MEMO_o_ke

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Sector Organizaciones benéficas, fundaciones, voluntarios
Media Publicidad en TV y cine, Digital
Mercado Tailandia
Agencia Dentsu One Bangkok
Chief Creative Officer Subun Khow
Creative Director Kongpope Siriwattanagarn
Art Director Sasitorn Khamchoo, Nattanyaporn Jiragoontansiri
Senior Art Director Tanachai Sutthisareesakul
Senior Copywriter Chanissara Ngampan
Publicado octubre 2018

Creditos y descripciones

Media: Experiential
Category: Charities & appeals
Client: The Alzheimer Foundation of Thailand
Agency: Dentsu One Bangkok
Country: Thailand
Director: Naradol Leopairote
Chief Creative Officer/Copywriter: Subun Khow
Art Director: Nattanyaporn Jiragoontansiri
Art Director: Sasitorn Khamchoo
Creative Director/ writer: kongpope siriwattanagarn
Senior Art Director: tanachai sutthisareesakul
Senior Copywriter: Chanissara Ngampan
Production company: Sampeng Seng Lee Hor
Account Director: Thitiporn Punsakul
Post production: Bunker CG Post
Traffic Manager: Wichitra Tritodtrakoon
Editor: Jame
Account manager: Thatchaya Ruengkasa
Head of Production: Vorawit Prakornkaew
Cinematographer/D.O.P.: KAI
Production Producer: Arporn Pinijkhar
Sound Production: Time Lapse Co.,Ltd.
Digital Strategic Associate Director: Chawin Supakasemwong
Published: September 2018
Synopsis:
There are currently 800,000 people who suffer from Alzheimer’s in Thailand and the number is still rising by 30,000 per year. Studies show that apart from entertaining, singing can also help boost memory among the elderly.
The Alzheimer Foundation of Thailand sees the importance of this and would like to enhance it to help patients of Alzheimer's. We have then created 'MEMO_o_ke" a karaoke song with some parts of the lyrics missing to help stimulate the elderly's memory and help slow down Alzheimer's.
People who interested can sing these songs at MEMO_o_ke Youtube Channel and Playlist of Metro Records or take a CD from partnering stores.