|Media||Publicidad en TV y cine|
|Executive Creative Director||Angus Macadam, Paul Jordan|
|Creative||Stephen Cross, Simon Connor|
|Agencia de production||Outsider|
Creditos y descripciones
Honda has turned to karaoke to reveal the philosophy that created its latest range of cars in a new 30 second spot. The campaign by mcgarrybowen London, celebrates the heights that Honda has reached with this exciting range. To mark the occasion, the idea needed an appropriately momentous song about the brand's relentless pursuit of better. 'Over the Rainbow' was selected to reflect Honda’s ability to not only dream but deliver.