Granny Marcel Mexico para Renault

Granny

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Sector Coches
Media Publicidad en TV y cine
Mercado México
Agencia Marcel Mexico
Chief Creative Officer Manolo Techera
Executive Creative Director Leonardo Varela
Producer Damiana Marin
Agencia de production Arbol Cine
Director Vicky Torres
Publicado abril 2017

Creditos y descripciones

Category: Cars & Automotive Products & Services
Media: TV
Client: Renault
Product / Service: Renault Twizy
Campaign Name: Twizy powered by
Agency: Marcel Mexico
Production Company: Arbol Cine
Country: MEXICO
Chief Creative Officer (Idea Creation): Manolo Techera (Marcel)
Executive Creative Director (Idea Creation): Leonardo Varela (Marcel)
Account Director (Client Management): Alvaro Dopico (Marcel Mexico)
Agency Producer (Production Management): Damiana Marin (Marcel Mexico)
Director: Vicky Torres (Arbol Cine)
Director Of Photography: Mateo Londono (Arbol cine)
Executive Producer (Film producing): Annaiz Cortez (Arbol cine)
Executive Producer (Film producing): Raul Villanueva (Arbol cine)
Launch Date: 29/04/201
Description:
We hear a voice-over telling us that the Renault TWIZY is now powered by a low energy granny. We see her moving slowly down the stairs. In the next scene she crosses the street carelessly and a Twizy stops in front of her. This charges the battery thanks to its new regenerative braking system.
About Renault Twizy:
Twizy is Renault’s 100% electric car. The new model comes with breakthrough technology that includes clever regenerative braking for energy recovery. So every time you use the breaking system the battery it's recharged