The Peace Blanket Leo Burnett Israel para Samsung

The Peace Blanket

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Sector Air Conditioners (en)
Media Publicidad en TV y cine
Mercado Israel
Agencia Leo Burnett Israel
Executive Creative Director Ami Alush
Art Director Meital Miller
Copywriter Oren Ben Naim
Publicado julio 2017

Creditos y descripciones

Category: Electronics, Technology
Client: Samsung Air Conditioning
Media: Design/ Web Film
Country: Israel
Advertising Agency: Leo Burnett Tel Aviv, Israel
Chief Executive Officer: Adam Polachek
Executive Creative Director: Ami Alush
Copywriter: Oren Ben-Naim
Art Director: Meital Miller
Producers: Simi Ben-Zikri, Menny Zarhia
Account Supervisor: Laura Zimin
Account Manager: Aviad Danon
Photographer: Menachem Reiss
Studio: Frank Abu, Oren Bar
Date: July, 2017
Summer is here, and with it comes the time-old war on the air conditioning: He's hot, she’s cold, he’s sweating, she’s freezing. A battle that rages on all night as the air conditioner is turned on and off. So Samsung invented the perfect solution so no one needs to fight at night: The Peace Blanket, half duvet and half pique