Premios » Eurobest » Eurobest Awards 2017

Eurobest Awards 2017

Tipo de premio: Advertising Awards

Head Office EUROBEST 33 KINGSWAY LONDON WC2B 6UF UNITED KINGDOM

Sitio: https://www.eurobest.com/
Email: awards@eurobest.com
Teléfono: :+44 20 3033 4000

From the organiser of Cannes Lions, Eurobest is the world’s pre-eminent celebration of European creativity. It’s a festival that draws on the continent’s varied cultures and vibrant communities to inspire learning, interaction, debate, and a healthy dose of competition. eurobest is unique. It is the only festival of ideas that moves around Europe, bringing together thousands of participants united in a common goal – to identify, discuss and celebrate the very best in European creativity. Through its prestigious awards programme, its cutting-edge seminars and its exciting and eclectic locations, eurobest delivers inspiration and learning for the creatively curious, and those committed to producing, commissioning or distributing better work. In 2016 eurobest moves to Rome, the birthplace of classical civilisation and wellspring of countless creative and cultural wonders ever since. We are delighted to arrive at this most iconic of places, and can’t wait to bring our delegates into eurobest’s creative melting pot against the backdrop of the eternal city.

Winning a trophy at Eurobest is a huge creative achievement. It also presents hundreds of benefits for businesses: from building confidence – both internally and externally – to attracting the best talent and new clients.

 

Special Awards

Advertiser Of The Year: Intermarché

Network Of The Year:

1. DDB Worldwide

2. McCann Worldgroup

3. havas

Agency Of The Year:

1. adam&eveDDB, London

2. BETC, Paris

3. &CO, Copenhagen

Country Agency Of The Year:

BELGIUM
1. DDB BRUSSELS

2. HAPPINESS BRUSSELS, AN FCB ALLIANCE, Brussels

3. BBDO BELGIUM, Brussels

DENMARK
1. &CO, Copenhagen

FRANCE
1. BETC, Paris

2. DDB PARIS,

3. TBWA\PARIS,

GERMANY
1. JUNG VON MATT, Hamburg

2. SCHOLZ & FRIENDS, Berlin

3. DDB GROUP GERMANY, Berlin

ITALY
1. PUBLICIS ITALY, Milan

2. McCANN WORLDGROUP, Milan

NORWAY
1. TRY, Oslo

2. SMFB, Oslo

3. POL, Oslo

RUSSIA
1. GOOD, Moscow

SPAIN
1. THE CYRANOS//McCANN, Barcelona

2. MRM//McCANN SPAIN, Madrid

3. McCANN MADRID

SWEDEN
1. FORSMAN & BODENFORS, Gothenburg

2. ÅKESTAM HOLST, Stockholm

3. TBWA\STOCKHOLM

THE NETHERLANDS
1. N=5, Amsterdam

2. DDB & TRIBAL WORLDWIDE AMSTERDAM

3. WIEDEN+KENNEDY AMSTERDAM

UNITED KINGDOM
1. adam&eveDDB, London

2. McCANN LONDON

3. PUBLICIS LONDON

Independent Agency Of The Year:

1. Grabarz & Partners, Hamburg

2. Jung von Matt, Hamburg

3. N=5, Amsterdam

Media Network Of The Year:

1. MEC

2. VIZEUM

3. UM

The Eurobest Golden Palm:

1. Make Me Pulse, France

2. &CO. Productions, Denmark

3. New Land, Sweden

The Fall Collection

H&M

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Sector Ropa y Zapatos, Tiendas de ropa y accesorios
Media Publicidad en TV y cine
Mercado Reino Unido
Agencia adam&eveDDB London
Chief Creative Officer Ben Priest, Richard Brim
Creative Selma Ahmed, Genevieve De Rohan Willner
Agencia de production AOI Pro.
Agencia de production Caviar
Director Karim Huu Do
Publicado septiembre 2017

Premios

One Show 2018
Moving Image Craft Craft - Use of Music / Licensed / Adapted Music - Single or Campaign Bronze

Creditos y descripciones

Category: Fashion
Client: H&M
Brand:
Media: Film
Country: United Kingdom
Agency: adam&eveDDB London
Production: Caviar
Production Service: AOI Pro. Inc.
Director: Karim Huu Do(Caviar London)
DoP: Daniel Bouquet
Executive Producer: Sorcha Shepherd
Producer: Jane Lloyd
Production Manager: Davina Abrahams
DOP: Daniel Bouquet
Music: "Wham Rap!" by George Michael

Group Chief Creative Officer: Ben Priest (Adam&eveddb)
Chief Creative Officer: Richard Brim (Adam&eveddb)
Creative: Genevieve De Rohan Willner (Adam&eveddb)
Creative: Selma Ahmed (Adam&eveddb)
Global Head of Creative: Erik Zetterberg (H&m)
Head of Marketing: Daniel Herrmann (H&m)
Project Manager: Boshi Sadegiani (H&m)
Art Buyer: Lena Ostlund (H&m)
Post production manager: Fred Malros (H&m)
Chief production officer: Anthony Falco (Adam&eveddb)
Agency Producer: Jack Bayley (Adam&eveddb)
Joint CEO: Tammy Einav (Adam&eveddb)
Business Director: Sam Brown (Adam&eveddb)
Account Director: Jo Lorimer (Adam&eveddb)
Account Manager: Fizzy Keeble (Adam&eveddb)
Executive Producer: Sorcha Shepherd (Caviar)
Producer: Jane Lloyd (Caviar)
Director: Karim Huu Do (Caviar)
DOP: Daniel Bouquet (Caviar)
Editor: Leila Sarraf (Trim)
Post Producer: Josh Robinson (Electric Theatre Collective )
VFX Supervisor: Giles Cheetham (Electric Theatre Collective)
Music Supervisor: Henrik Hawor (Electric Theatre Collective)
Audio Engineer: Jack Hallett (Factory)
Integrated producer: Ruth Gaughan (Adam&eveddb)
Social media creative: Viki Bingham (Adam&eveddb)
Social media manager: Rebecca Wilson (Adam&eveddb)

-AOI Pro. Staff-
Producer: Kazumasa Kobayashi
Production Manager: Riki Sakai, Tomomi Teramoto
Date: September, 2017
Description:
Power, glam, sass. This season, express yourself through loud prints, dazzling sequins, vibrant colours and ’80s-inspired silhouettes. Discover the collection and watch the campaign film starring Naomi Campbell, Hikari Mori, Edwina Preston, Adwoah Aboah.
Synopsys:
Brief Explanation
This film shows the transformation of a timid woman into a swaggering, mic-dropping one – singing along to a karaoke film in Tokyo.
An immersive Karaoke world was created:
Post effects were applied throughout, and once the film was finalized, it was re-filmed off a TV screen for an authentic VHS look.
Retro type was crafted to appear as lyrics at the bottom of the screen.
In this world, an androgynous figure in a backstreet spins round - it’s Naomi Campbell. She lip-syncs to her late friend George Michael’s Wham! Rap.
Following her lead, a cast of diverse talent sing along, each one in their own beautiful and unique visual setting.
Surreally suspended mid-air in pink blossom, scaling the branches of an old Japanese tree, cruising on a bespoke neon motorbike.
It takes a track about unemployed male empowerment, and turns it into a film about global female empowerment—through fashion.