Awards » The CUP - Asia Pacific AdFest » Asia Pacific Advertising Festival (AdFest) 2014

Asia Pacific Advertising Festival (AdFest) 2014

Award Type: Advertising Awards

1537 Town in Town 3/1 Srivara Road, Plubpla Wangthonglang Bangkok 10310

Website: http://www.adfest.com/
Email: Kem@ADFEST.com
Phone: +66 2 530 9300

Founded in 1988, ADFEST is an annual advertising festival celebrating and raising the standard of creativity.

And for the first time, ADFEST will also accept entries from the Middle East to further embrace the cultural diversity and richness in Asia.

ADFEST is a platform designed not only to promote and recognize creative excellence, but also provides a unique learning opportunity for participants through seeing the best works, listening to inspiring speakers, and exchanging ideas.

ADFEST embraces and celebrates local culture and heritage. With the rich history of heritage and legacy, ADFEST aims for the recognition and preservation of such local value.

Asia Pacific Advertising Festival (AdFest) 2014 Bronze winners

#WomenAgainstAbuse

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Industry Against violence
Media Film, Digital, Interactive & Mobile
Market Thailand
Agency Proximity Bangkok
Director Thasorn Boonyanate
Executive Creative Director Suthisak Sucharittanonta
Creative Director Chalit Manuyakorn
Art Director Kusuma Arunanondchai, Rook Floro, Choedchitt Koedkietpong
Copywriter Thasorn Boonyanate, Premwadee Premwongsiri, Peter Vaughn-Yves Oh
Photographer Chamni's Eye Studio
Released February 2014

Awards

Asia Pacific Advertising Festival (AdFest) 2014
MEDIA LOTUS BEST USE OF SOCIAL MEDIA & EARNED MEDIA BRONZE

Credits & Description

Thailand has the world's second highest incidence of abuse against women. A campaign created by BBDO Proximity Bangkok helped reduce this unenviable record
Category: Public services & utilities
Client: WOMEN AND MEN PROGRESSIVE MOVEMENT FOUNDATION
Agency: BBDO and Proximity Thailand
Production: BBDO PROXIMITY THAILAND
Country: Thailand
Director: Thasorn Boonyanate
Chief Creative Officer: Suthisak Sucharittanonta
Executive Creative Director: Suthisak Sucharittanonta
Creative Director: chalit manuyakorn
Copywriter: Premwadee Premwongsiri
Art Director: Rook Floro
Art Director: Choedchitt Koedkietpong
Art Director: Kusuma Arunanondchai
Copywriter: Peter Oh
Copywriter: Thasorn Boonyanate
Planner: Tutiya Disphanurat
Account Director: Anchalee Kerdchan
Photographer: Chamni's Eye
Retoucher: Somsak Chidchawange
Music: Thasorn Boonyanate
Account team: Wachira Ampornpachra
Account team: Paphavee Lekviriyakul
MAKE-UP ARTIST: PICHANUN SUNTORNTAMMARAT
DOP: PANITHI NAWASMITTAWONG