ADFEST 2017

Award Type: Advertising Awards

1537 Town in Town 3/1 Srivara Road, Plubpla Wangthonglang Bangkok 10310

Website: http://www.adfest.com/
Email: Kem@ADFEST.com
Phone: +66 2 530 9300

SPECIAL AWARDS 2017

PRODUCTION COMPANY OF THE YEAR: ALT.VFX BRISBANE

DIRECT & PROMO AGENCY OF THE YEAR: BBDO BANGKOK BANGKOK

INTERACTIVE AGENCY OF THE YEAR: DENTSU INC. TOKYO

INDEPENDENT AGENCY OF THE YEAR: CJ WORX BANGKOK

ADVERTISER OF THE YEAR: SAMSUNG

AGENCY OF THE YEAR: DENTSU INC. TOKYO

NETWORK OF THE YEAR: 

DENTSU
   DENTSU (THAILAND) LTD, BANGKOK

   DENTSU PUBLIC RELATIONS INC., TOKYO
   DENTSU INC., OSAKA

   DENTSU SINGAPORE, SINGAPORE
   DENTSU INC., TOKYO

   DENTSU TEC INC., TOKYO
   DENTSU JAYME SYFU, MANILA

   FRONTAGE INC., TOKYO
   DENTSU MEITETSU COMMUNICATIONS INC., NAGOYA

   TAPROOT DENTSU, MUMBAI
   DENTSU ONE, HO CHI MINH CITY

Chase It

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Industry Cars
Media Film, Digital, Interactive & Mobile
Market Australia
Agency Leo Burnett Melbourne
Chief Creative Officer Jason Williams
Producer Andrew Mclean
Production Goodoil Films
Director Nathan Price
Released July 2016

Awards

ADFEST 2017
Film Craft Lotus Special Effects: Digital Visual Effects Bronze

Credits & Description

Bringing to life Honda's 'Power of Dreams', Leo Burnett Melbourne has created a campaign for the new Honda Civic that shows that anything is possible when you're bold enough to chase your dreams. The campaign features a launch film directed by Goodoil's Nathan Price. It tells the story of a determined reporter who has ambitions beyond the small-time dog show story she is covering. When opportunity strikes in the form of a meteor hurtling towards the earth, she chases after it in the Bold New Honda Civic to realise her dream. Backed by the iconic song 'Dreamer', the action-packed spot features everything from a bumbling news crew, to a fallen forest and an unexpected crater.
Media: TV
Category: Automotive
Client: Honda
Agency: Leo Burnett Melbourne
Production: Goodoil Films
Country: Australia
Director: Nathan Price
Senior Creative: Alex Metson
Senior Creative: Blair Kimber
Senior Creative: Joe Hill
Senior Creative: Garret Fitzgerald
Chief Creative Officer: Jason Williams
Producer: Andrew McLean
Executive Producer: Juliet Bishop
DoP: Ginny Loane
Senior Agency Broadcast Producer: Cinnamon Darvall
Group Account Director: Chris Ivanov
Senior Account Director: Jaime Morgan
Integrated Account Director: Nick Bennett
Account Executive: Alex Cusworth
Director of Integrated Strategy: Ilona Janashvili
Strategy Planner: Emily Gould
Senior Digital Strategist: James Duthie
Senior Digital Producer: Charles Crang
Associate Digital Creative Director: Tim Shelley
Digital Designer: Matthew Caminiti
Technical Director: Luke Torney
Senior Back-end Developer: Ken Chen
Front-end Developer: Rami Yahya
Print Producer: John Trifonopoulos
Social Media Team: Chris Steele and Josh Popow
Production Designer: Guy Treadgold
Editor: Jack Hutchings - The Butchery
VFX & Supervisor: Colin Renshaw - ALT VFX
Sound Engineer: Sam Hopgood - SoundLounge
Soundtrack: Roger Hodgson