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Kinsale Shark Awards 2017

Award Type: Advertising Awards


Phone: +353 87 411 2596

We will be open again for entries March 17th 2017 - St. Patrick's Day.      

Special Awards:

Network of the Year
1. BBDO International

2. Droga 5

3. Wieden+Kennedy

Irish Agency of the Year
1. Chemistry Dublin

2. Irish International BBDO

3. Boys & Girls

International Agency of The Year
1. BBDO - New York

2. Droga 5 - London

3. AMV BBDO - London


Kinsale Shark Awards 2017 Bronze winners


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Industry Fast food
Media Film
Market United Kingdom
Agency Leo Burnett London
Chief Creative Officer Chaka Sobhani
Creative Director Matt Lee, Pete Heyes
Art Director Pete Hayes, Matt Lee
Copywriter Pete Hayes, Matt Lee
Production Knucklehead
Director Tony Barry
Released October 2016


Clio Awards 2017
Film Technique Product/Service: Music - Licensed Bronze

Credits & Description

Brand: Mcdonalds
Subbrand: Mccafé
Advertising Agency: Leo Burnett
Creative Directors: Pete Heyes and Matt Lee
Chief Creative Officer: Chaka Sobhani
Copywriter: Matt Lee; Pete Hayes
Art Director: Matt Lee; Pete Hayes
Agency Tv Producer: David Riley
Production Company: Knucklehead
Director: Tony Barry
Producer: Sara Cummins
Cinematographer: Stephen Keith-Roach
Editing Company: Speade
Editor: Sam Sneade
Post Production Company: Mpc
Colourist: Jean-Clement Soret
Audio Company: 750mph
Sound Designer: Sam Robson
Composer: Prince Buster
Music Supervisor: Sharan Gill at Sharpa Music
The campaign for the McCafe range contrasts its simplicity and great taste with the complexity of the over-complicated coffee world, with its extravagant menus and expensive price tags. It shows bamboozled customers trying to order a coffee in various cafes and then compares it to the ease with which they can do so from the McCafe range at their local McDonald's restaurant.