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One Show 2006

Award Type: Advertising Awards

There are four measures of what makes advertising awards shows great.
First, it must have stellar judges. They must be men and women who are not just figureheads, but who are themselves actively involved in the ongoing creation of exceptional work.
Secondly, a truly great show must be entered by all the agencies producing today's noteworthy advertising. Who can get excited about winning in a show that Wieden or Goodby or Abbott or Chiat ignored? Examine the index at the back of any One Show and One Show Interactive annual, and I think you'll find no one missing.
Thirdly, a successful show must be backed by an enduring, committed organization. Ours is appropriately named The One Club for Art and Copy, and its pursuits are guided by a very involved Board of Directors. This group features the likes of Lee Clow, John Doyle, Cliff Freeman, Rick Boyko and John Butler, to name a few.
Lastly, a pre-eminent awards show must provide an inspiring record of its results. Each year The One Club publishes the results of the One Show in a hardcover annual, possibly the most valuable record of creative advertising available.
DEAD

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Industry TV Channels/Radio Stations and Programmes
Media Film
Market United States
Agency J. Walter Thompson New York
Director Juan Delcan
Creative Director Toby Barlow
Art Director Senior Animator
Copywriter Billy Collins
Producer Anthony Garetti - Executive Producer
Account Supervisor Kalle Masalin Account Director
Released December 2005

Awards

Cannes Lions 2006
Film Publications & Media Silver Lion

Credits & Description

Company: JWT, USA, New York
Executive Creative Director: -
Creative Director: Toby Barlow
Copywriter: Billy Collins
Art Director: Animator: Juan Delcan
Agency Producer: ANTHONY GARETTI
Account Supervisor: Director: Juan Delcan
Advertiser's Supervisor: Lisa Fleming
Director: Juan Delcan
Producer: ANTHONY GARETTI