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One Show 2011

Award Type: Advertising Awards

The One Show, the premiere international advertising award show, sets the industry standard for creative advertising in print, television, radio, outdoor, innovative marketing, integrated branding and branded content.

TUPAC & B.I.G

MTV

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Industry Publishing, streaming & media, TV Channels/Radio Stations and Programmes
Media Print, Magazine & Newspaper
Market Portugal
Agency Leo Burnett Iberia Madrid
Executive Creative Director Erick Rosa, Renato Lopes, Fernando Duarte
Typographer Thiago Cruz E Pedro Hefs
Illustrator Daniel Rosini
Released June 2010

Awards

Cannes Lions 2010
Press - Bronze

Credits & Description

3 of 4 Campaign
Type of Entry: Magazine
Type of Entry: Product & Service
Category: Publications & Media
Title: TUPAC & B.I.G
Advertiser/Client: MTV
Product/Service: FAMOUS CRIME SCENE
Entrant Company: LEO BURNETT IBERIA, PORTUGAL
Advertising Agency: LEO BURNETT IBERIA, PORTUGAL
Chief Creative Officer: Chacho Puebla
Executive Creative Director: Renato Lopes/Erick Rosa
Copywriter: "steve" Colmar
Art Director: Pedro Hefs
Illustrator: Daniel Rosini/Radu "noper"
Typographer: Pedro Hefs
Other Credits: Tura - Creative Advisor