Awards » One Show » One Show, 2016

One Show, 2016

Award Type: Advertising Awards

The One Show is one of the most prestigious awards competitions in advertising, design and interactive. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Dinner Party

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Industry Newspapers
Media Film, Digital, Interactive & Mobile
Market United Kingdom
Agency BBH London
Creative Director Joakim Borgstrom
Art Director George Hackforth-Jones
Copywriter Jack Smedley
Production Outsider
Director James Rouse
Released December 2015

Awards

One Show, 2016
Film Consumer - Television / 30 Second - Single Gold Pencil
Film Consumer - Television / 30 Second - Campaign Bronze Pencil

Credits & Description

Agency: Bbh London
Client: The Guardian & Observer
Agency Producer: Sarah Cooper
Agency Producer: Natalie Parish
Art Director: George Hackforth-Jones
Colourist: George K
Copywriter: Jack Smedley
Creative Director: Joakim Borgström
Director: James Rouse
Director of Photography: Alex Melman
Editor: Bill Smedley
Producer: Benji Howell
Sound Engineer: Tom Joyce
Editing: Work
Post Production: Mpc
Production Company: Outsider
Sound Design: Factory Studios
Account Director: Zoe Verrion
Account Manager: Peter Blaseby
Strategic Director: Jason Gonsalves
Strategic Director: Achim Schauerte
Strategist: Gail Anderson
Your weekends are a battleground. It's all too easy to lose it and end up doing something you'd rather not. The British are famously very polite and will often smile and put a brave face on bad situations.
These ads give us a uniquely honest insight into what British people, who have had their weekends owned by things they don’t want to do, are really thinking behind the polite smiles.