Awards » One Show » One Show 2015

One Show 2015

Award Type: Advertising Awards

REVIVING LEGENDS

Pin to Collection
Add a note
Industry Public awareness
Media Film, Digital, Interactive & Mobile
Market Japan
Agency Dentsu Inc. Tokyo
Director Takashi Tomohisa
Executive Creative Director Yuya Furukawa
Creative Director Kota Tohata, Kaoru Sugano, Daito Manabe
Art Director Shinya Seino
Copywriter Kana Koyama
Agency Dentsu Tec Tokyo
Agency Shanghai Chengmai Culture Communication Co Ltd
Director Takashi Tomohisa
Released November 2014

Awards

One Show 2015
UX / UI Data & Human Experience / Data-Focused Design Silver Pencil
Interactive Interactive Craft / Animation / Motion Graphics Bronze Pencil

Credits & Description

SUB CATEGORY : BEST USE OF MULTIPLE TECHNOLOGIES
COMPANY ENTERING : DENTSU INC., TOKYO
ENTRY TITLE : REVIVING LEGENDS
BRAND : NATIONAL STADIUM
ADVERTISER : JAPAN SPORT COUNCIL
ADVERTISING AGENCY : DENTSU INC., TOKYO
EXECUTIVE CREATIVE DIRECTOR : YUYA FURUKAWA (DENTSU INC.)
CREATIVE DIRECTOR : KAORU SUGANO/KOTA TOHATA (DENTSU INC.)/DAITO MANABE (RHIZOMATIKS)
COPYWRITER : KANA KOYAMA (DENTSU INC.)
ART DIRECTOR : SHINYA SEINO (DENTSU INC.)
TECHNICAL DIRECTOR : MOTOI ISHIBASHI
PROGRAMING : MOTOI SHIMIZU (RHIZOMATIKS)
ENGINEERING : YUYA HANAI
TECHNICLAL OPERATOR : SHINTARO KAMIJO
AGENCY PRODUCER : HIKARU IKEUCHI (DENTSU INC.)
EVENT PRODUCER : KOHEI AI/NAOTO YAMADA (DENTSU TEC INC.)
PRODUCTION COMPANY : DENTSU TEC INC., TOKYO/RHIZOMATIKS, TOKYO/P.I.C.S CO., LTD, TOKYO
DIRECTOR : TAKASHI TOMOHISA
EXECUTIVE PRODUCTION PRODUCER : HIDENORI CHIBA (RHIZOMATIKS)
PRODUCTION PRODUCER : TAKAHIKO KAJIMA (P.I.C.S CO., LTD)
PRODUCTION MANAGER : YOSHIE NISHIKAWA (P.I.C.S CO., LTD)
SPECIAL EFFECTS COMPANY : HOKOCREATIVE, TOKYO
VISUAL EFFECTS : TAKCOM (P.I.C.S.MANAGEMENT)
URL OF THE ENTRY : http://ourstadium.jp/ar/
ENGLISH CONTEXT EXPLANATION : THE NATIONAL STADIUM IN TOKYO WAS BUILT TO HOST THE 1964 TOKYO OLYMPICS. THE STADIUM HOLDS A SPECIAL PLACE IN THE HEARTS OF JAPANESE AS A SYMBOL OF JAPAN’S POST-WORLD WAR II RECOVERY. IT HAS HOSTED SPORTING EVENTS AT WHICH THE AUDIENCE WITNESSED MANY OF THE GREATEST MOMENTS IN SPORT HISTORY. ON 31ST MAY 2014, THE CURTAIN WAS BROUGHT DOWN ON THIS HALF-CENTURY OLD STADIUM. MISSION WAS TO STAGE THE GRAND FINALE. THE EVENT WAS PLANNED TO DEEPEN THE BOND BETWEEN THE PEOPLE AND THE STADIUM, AND TO SHARE THE FRESH START TOWARDS THE 2020 TOKYO OLYMPICS.