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One Show 2015

Award Type: Advertising Awards

Eyes on the road

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Industry Traffic safety
Media Ambient
Market China
Agency Ogilvy & Mather Beijing
Executive Creative Director Doug Schiff
Creative Director Kama Yu, Wang Daqing
Art Director Andy Chow, Minsheng Zhang, Zhou Xufeng, Morris Ku
Designer Yu Guo, Sun Zhang, Xing Wan, Wanqiu Lin
Producer Avis Or, Irene Ng, Kai Ho Ng, Gloria Cheung, Sam Yip
Editor Eggtart Chow
Agency OgilvyOne Beijing
Production Redworks
Released June 2014

Awards

One Show 2015
Film Cinema Advertising / Short Form - :90 & Under - Single Bronze Pencil
Film Public Service - Video / Cinema Bronze Pencil

Credits & Description

Brand: Volkswagen
Media: Ambient
Category: Automotive
Agency: Ogilvy
Geo: Chad
Volkswagen: Eyes on the road
Advertising Agency: Ogilvy, Beijing, China
Art Director: Minsheng Zhang
Art Director: Xufeng Zhou
Art Director: Morris Ku
Art Director: Andy Chow
Writer: Lei Song
Writer: Doug Schiff
Chief Creative Officer: Graham Fink
Creative Director: Kama Yu
Creative Director: Daqing Wang
Designer: Yu Guo
Designer: Sun Zhang
Designer: Xing Wan
Designer: Wanqiu Lin
Production Company: Redworks, Beijing
Production Company: Answermark, Hong Kong
Director: Eggtart Chow
Producer: Avis Or
Producer: Irene Ng
Producer: Kai Ho Ng
Producer: Gloria Cheung
Producer: Sam Yip
Agency Producer: Morris Ku
Agency Producer: Rita Yang
Editor: Eggtart Chow
Executive Creative Director: Doug Schiff
Sound Designer: KK Chau
Published: April 2014