IKEA Диджитал, Кейсы Piso 20 [image] Good Rebels Madrid

Piso 20 [image]

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Отрасль Мебель для дома, Универмаги и Торговые Центры
Медиа Диджитал, Кейсы
Рынок Испания
Агенство Good Rebels Madrid
Выпущено мая 2017

Кредитсы и описание

Category: House, Garden
Media: Experiential
Brand: IKEA
Agency: Good Rebels
Geo: Spain
Advertising Agency: Good Rebels, Madrid, Spain
Published: May 2017
After 20 years of helping set up millions of apartments throughout Spain, it was time that Spaniards helped Ikea set up a very special apartment, one filled with two decades worth of memories.
An apartment on Instagram with more than 20 rooms and around 20 points of interaction that took users on a journey through IKEA’s history in a way that no one had ever done before, through the brand’s best-known insights and fans’ anecdotes over the last 20 years.