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Ad Stars 2017

Тип награды: Advertising Awards

AD STARS is a single source international advertising festival representing the Republic of Korea.
AD STARS has been contributing to ‘Creative Economy’ with its role as a platform sharing varied creative solutions for advertisement as well as digital images.
As a festival not just for those in the ad industry but also for everyone, AD STARS operates diverse programs for the public including separate exhibitions for citizens, Young Stars AD Competition for college students in the world, Creative Camp, Creative School, and many others by taking initiative in “Creative Korea".

As an event to promote public interest, AD STARS further places emphasis on public campaigns and aims at a leap towards human development. Marking the 10th anniversary, AD STARS will extend its territory in seminars, exhibition and programs not only from exiting advertising creatives but to digital-technology-based digital marketing field with the theme of ‘Creativity + - x ÷ Technology.’ We will be here waiting for you at AD STARS 2017.


Stop It In One Throw, 1

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Отрасль Промышленное и Сельское хозяйство, Товары для дома и домашних животных
Медиа Печать, журналы и газеты
Рынок Таиланд
Агенство BBDO Bangkok
Chief Creative Officer Suthisak Sucharittanonta, Anuwat Nitipanont
Creative Director Park Wannasiri
Art Director Panupak Siripakdee, thanan srisukh
Copywriter Thiti Boonkerd, Vachira Pashekrepapon
Photographer Montage Studio
Выпущено мая 2017



Кредитсы и описание

BBDO Bangkok has created new print work for the Elide Fire fire extinguishing ball. Invented in Thailand the Fire Extinguishing Ball is a ball shaped fire extinguisher. Simply thrown into a fire, it will activate within 3 seconds and effectively disperse-extinguishing chemicals. When a fire occurs and no one is present, the Fire Extinguishing Ball will self-activate when it comes into contact with fire and gives a loud noise as a fire alarm. BBDO's campaign illustrates how effective the ball is.
Media: Print
Category: Other
Client: Elide Fire/ Fire Extinguishing Ball
Agency: BBDO Bangkok
Country: Thailand
Chief Creative Officer: Suthisak Sucharittanonta
Chief Creative Officer: Anuwat Nitipanont
Creative Director: park wannasiri
Art Director: thanan srisukh
Art Director: panupak siripakdee
Copywriter: Thiti Boonkerd
Copywriter: Vachira Pashekrepapon
Photographer: Montage Studio
Retoucher: Montage Studio
Fire tends to happen more often in hot climate countries, like Thailand. Thai people only know the same old fire extinguisher and feel that it is a hard thing to use. “Elide Fire Extinguishing Ball” is new easier and safer alternative that enable people to quickly stop fire by themselves.